Simulation Interactive Demo

Follow a short presentation of the content of the Search Engine Advertising Simulation. This saves time by showing all the major components of the SEA simulation. The simulation is enhanced by an educational video, a written guidebook and in-class instruction.

Edit Campaign

Edit Ad Group

New AD

Select Action:

Lorem

Select Campaign:

Select Ad Group:

Edit Ad

Impressions Share A - B (%):

Control the amount of exposure for each version of the ad. To get accurate and easily comparable numbers for comparison, you will want to set up a 50/50 or equal distribution. If you are unsure of the level of engagement the new version of the ad will receive, you can allocate less exposure to version B (or conversely, more exposure if you think version B will outperform version A).

0/30
0/90
0/90

Page products:

Add Keywords

Select Market:

If a market is disabled it means there is no valid ad group created on that market.

Select Keywords:

Choose which keywords to include in any available ad group.

Keyword
Volume
Competition
Aprox.
CPC

Edit Keyword

Current top of page bid (estimate):

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You will be immediately moved to the next round.

This action will cost you 3 credits.

Here are the results for Round !

    On Web you had:

  • Leads
  • Conversions

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Keywords
Market
Keyword
Competition
Avg. Search
Volume
Top of page bid
(estimate)
Round SearchTrends
apple tablet ipad
USA
High
1220000
1.52
Round 1: 1000000
Round 2: 1000000
Round 3: 1000000
Round 4: 1000000
Round 5: 1000000
Round 6: 1830000
Round 7: 1830000
Round 8: 1220000
Round 9: 1000000
Round 10: 1000000
tablet apple ipad
USA
High
1220000
1.52
Round 1: 1000000
Round 2: 1000000
Round 3: 1000000
Round 4: 1000000
Round 5: 1000000
Round 6: 1830000
Round 7: 1830000
Round 8: 1220000
Round 9: 1000000
Round 10: 1000000
apple tablet ipad
UK
High
368000
0.77
Round 1: 301000
Round 2: 301000
Round 3: 368000
Round 4: 368000
Round 5: 450000
Round 6: 550000
Round 7: 450000
Round 8: 368000
Round 9: 301000
Round 10: 301000
ipad apple tablet
UK
High
368000
0.77
Round 1: 301000
Round 2: 301000
Round 3: 368000
Round 4: 368000
Round 5: 450000
Round 6: 550000
Round 7: 450000
Round 8: 368000
Round 9: 301000
Round 10: 301000
tablet apple ipad
UK
High
368000
0.77
Round 1: 301000
Round 2: 301000
Round 3: 368000
Round 4: 368000
Round 5: 450000
Round 6: 550000
Round 7: 450000
Round 8: 368000
Round 9: 301000
Round 10: 301000
samsung i tablet
USA
High
110000
0.44
Round 1: 165000
Round 2: 110000
Round 3: 110000
Round 4: 110000
Round 5: 90500
Round 6: 90500
Round 7: 90500
Round 8: 110000
Round 9: 110000
Round 10: 110000
samsung tablet tablets
USA
High
110000
0.44
Round 1: 165000
Round 2: 110000
Round 3: 110000
Round 4: 110000
Round 5: 90500
Round 6: 90500
Round 7: 90500
Round 8: 110000
Round 9: 110000
Round 10: 110000
tablet by samsung
USA
High
110000
0.44
Round 1: 165000
Round 2: 110000
Round 3: 110000
Round 4: 110000
Round 5: 90500
Round 6: 90500
Round 7: 90500
Round 8: 110000
Round 9: 110000
Round 10: 110000
tablet samsung tablet
USA
High
110000
0.44
Round 1: 165000
Round 2: 110000
Round 3: 110000
Round 4: 110000
Round 5: 90500
Round 6: 90500
Round 7: 90500
Round 8: 110000
Round 9: 110000
Round 10: 110000
android tablet
USA
High
90500
1.55
Round 1: 60500
Round 2: 74000
Round 3: 74000
Round 4: 90500
Round 5: 201000
Round 6: 165000
Round 7: 74000
Round 8: 74000
Round 9: 74000
Round 10: 74000
tablet
USA
High
90500
3.91
Round 1: 49500
Round 2: 60500
Round 3: 60500
Round 4: 74000
Round 5: 135000
Round 6: 135000
Round 7: 60500
Round 8: 60500
Round 9: 110000
Round 10: 90500
hp tablet
USA
Medium
74000
0.64
Round 1: 12100
Round 2: 14800
Round 3: 14800
Round 4: 22200
Round 5: 60500
Round 6: 60500
Round 7: 60500
Round 8: 135000
Round 9: 368000
Round 10: 40500
tablet pc
USA
High
49500
1.96
Round 1: 22200
Round 2: 27100
Round 3: 33100
Round 4: 40500
Round 5: 60500
Round 6: 60500
Round 7: 49500
Round 8: 49500
Round 9: 60500
Round 10: 60500
tablet pc
UK
High
49500
1.54
Round 1: 27100
Round 2: 40500
Round 3: 49500
Round 4: 60500
Round 5: 90500
Round 6: 90500
Round 7: 49500
Round 8: 40500
Round 9: 33100
Round 10: 27100
amazon tablet
USA
Low
40500
0.77
Round 1: 2400
Round 2: 2900
Round 3: 2900
Round 4: 4400
Round 5: 18100
Round 6: 33100
Round 7: 40500
Round 8: 246000
Round 9: 74000
Round 10: 40500

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