Simulation Interactive Demo

Follow a short presentation of the content of the Search Engine Advertising Simulation. This saves time by showing all the major components of the SEA simulation. The simulation is enhanced by an educational video, a written guidebook and in-class instruction.

Edit Campaign

Edit Ad Group

New AD

Select Action:

Lorem

Select Campaign:

Select Ad Group:

Edit Ad

Impressions Share A - B (%):

Control the amount of exposure for each version of the ad. To get accurate and easily comparable numbers for comparison, you will want to set up a 50/50 or equal distribution. If you are unsure of the level of engagement the new version of the ad will receive, you can allocate less exposure to version B (or conversely, more exposure if you think version B will outperform version A).

0/30
0/90
0/90

Page products:

Add Keywords

Select Market:

If a market is disabled it means there is no valid ad group created on that market.

Select Keywords:

Choose which keywords to include in any available ad group.

Keyword
Volume
Competition
Aprox.
CPC
apple tablet ipad
1220000
High
1.52
tablet apple ipad
1220000
High
1.52
samsung tablet tablets
110000
High
0.44
android tablet
90500
High
1.55
tablet
90500
High
3.91
hp tablet
74000
Medium
0.64

1 / 40

Edit Keyword

Current top of page bid (estimate):

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You will be immediately moved to the next round.

This action will cost you 3 credits.

Here are the results for Round !

    On Web you had:

  • Leads
  • Conversions

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Rounds:

Start:

End:

Markets:

Chart Axis:

Clicks
Impressions
2500250020002000150015001000100050050000Round 1Round 1Round 2Round 2Round 3Round 3Round 4Round 4Round 5Round 5Round 6Round 65000050000400004000030000300002000020000100001000000Clicks / Impressions / Ctr / Conversions
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ActionsStatus
Keyword
AD Group
Campaign
Market
Max
CPC
Clicks
CTR
(%)
Impressions
Avg.
Paid CPC
Cost
Value
Conversions
Avg.
AD Position
QS

Are you sure you want to delete this
keyword? This action is irreversible.

samsung tablet
samsung
Samsung Campaign
US
1.21
686
4.9
14,057
0.98
671.86
1,100.00
22
1.0
7.28

Are you sure you want to delete this
keyword? This action is irreversible.

tablet by samsung
samsung
Samsung Campaign
US
0.44
1,163
4.5
25,701
0.37
424.57
1,200.00
24
1.0
7.07

Are you sure you want to delete this
keyword? This action is irreversible.

tablet samsung tablet
samsung
Samsung Campaign
US
0.44
1,348
5.2
25,701
0.35
465.14
950.00
19
1.0
7.48

Are you sure you want to delete this
keyword? This action is irreversible.

samsung i tablet
samsung
Samsung Campaign
US
0.44
1,163
4.5
25,701
0.38
436.20
750.00
15
1.0
6.87